Balenciaga
Winter Collection
Insight
Balenciaga’s chic new winter collection needed a platform to make it shine with online audiences.
Idea
Create a new type of digital catalogue that’s runway-inspired. Showcase edgy campaign photos that highlight the season’s key pieces and looks. Create a slick and easy-to-use interface that stimulates further interaction with the brand.
Impact
Although we didn’t win the pitch, this is still one of our favourite user interfaces.
Service:
Private: Platforms
